“Nike Forward feels different because it is different. It is not a traditional knit or woven, but a completely new material that drastically reduces its carbon footprint,” said Carmen Zolman, VP Innovation Apparel Design, Nike, Inc.
Nike Forward, the company’s most significant apparel innovation since Dri-Fit, is re-setting the way people think about fleece. Moving away from traditional knit and woven processes, Nike Forward revolutionises apparel creation by hacking punch-needle machines for the purpose of making premium, sustainability-minded products, the company has said.
Over five years of research went into the development of Nike Forward. The innovation, shifting from knit or woven, simplifies the process of material fabrication by reducing steps. Rather than follow a multistage (spin yarn, knit, cut, sew and more) creation cycle, Nike Forward turns fibre directly to textile through needle-punch. Fewer steps means less energy consumption, contributing to an average of 75 per cent reduction in the carbon footprint for this first generation material compared to traditional knit fleece. Nike Forward material also has a lighter density than traditional knit fleece, which is crucial to reaching 75 per cent carbon reduction, and the finished product is 70 per cent recycled content by weight, the company said in a press release.
“It’s game-changing platforms, like Nike Forward, that accelerate a culture of innovation at Nike to help protect the planet and the future of sport,” said Janett Nichol, VP Apparel Innovation, Nike, Inc.
Nike Forward is the latest advancement in over 30 years of sustainability-minded innovations, joining the ranks of Nike Air, Flyknit, Flyleather, Space Hippie and Next Nature. The platform is purpose-built and created for future circularity — the first iteration of Nike Forward products are made without zippers, aglets or extra trims, making it easier for the garments to be recycled. In total, Nike Forward is an unlock as the brand works to achieve its impact targets.
“As part of our commitment to serve athletes by offering more sustainable options and meeting our bold, science-based impact targets, we’re introducing a material innovation that can be adapted to different lifestyle and performance purposes,” said Seana Hannah, VP Sustainable Innovation, Nike, Inc.
Fibre2Fashion News Desk (RR)
